Content Planner · Free · No account
A campaign content calendar from teaser to reminder.
The campaign setup has themes Teaser, Launch, Proof and Reminder, channels Instagram, LinkedIn, Email, Website and Press, and a Campaign column. With Owner, Approval and Results also switched on, each piece has a person, a sign-off and its outcome.
- Excel 2016 and later
- Calculations checked in LibreOffice and Google Sheets
- Name your channelsType the channels, themes and formats you use, one per line. Add Owner, Campaign, Approval, Results or Reuse columns if you need them.
- Add ideasDownload the workbook and type a working title for each idea. It waits, shaded, as an Idea until you give it a stage and a publish date.
- Move pieces alongChange the Stage as a piece progresses. The When column marks a missed date with a ●, and the Summary lists the first twelve pieces that are late or coming up.
Build your workbook
Preview: Campaign content calendar. Change the selected dates, categories or layout to update the preview.
JavaScript is required to use the builder. The workbook is made in your browser.
What you get
What is different in this setup
Teams running a launch or promotion across channels who need every piece, date and approver in one sheet.
- A Campaign column on every piece of content.
- Themes are the campaign stages: Teaser, Launch, Proof and Reminder.
- Email and Press appear as channels.
Sheets included (5)
- Start HereHow the workbook works, what each sheet is for and the settings used.
- ContentEvery idea and piece, one per row, from Idea to Published.
- SummaryThe pipeline, what is late and coming up, week by week, and by channel and theme.
- ListsEdit the white lists to change dropdown choices. Shaded lists are fixed because formulas use those names.
- SettingsValues used by the workbook, such as reminder windows. Change them here.
File details
- Made for
- Excel 2016 and laterThe download is an .xlsx workbook.
- LibreOffice
- No calculation errors in our testLibreOffice recalculated every formula in the workbook with no error values, such as #VALUE! or #N/A.
- Google Sheets
- Calculations matched Excel in our testGoogle Sheets removes sheet protection and repeated print headings.
- Apple Numbers
- Some calculations do not workMany calculations on the Summary sheet and the Content sheet do not work in Apple Numbers. Numbers converts list-based dropdowns to plain cells and removes colour markers, sheet protection, frozen headings and number and date validation. Use Excel for these calculations and features.
- Calculations
- The Start Here sheet lists the calculations used in this workbook. Results update from the entries you add.
- Builder privacy
- The builder runs in your browser. The entries used to make the workbook stay on your device. How the utilities work
Questions
Are my builder entries sent to Due Form?
No. The builder uses them in your browser to make the workbook on your device.
Information is sent to Due Form when you submit a form or use another service described on the How it works page.
Can I run two campaigns in one file?
Yes. Type the campaign name on each row, then filter the Campaign column to see one campaign. The Summary counts all pieces together.
Can I change the theme names?
Yes. Edit the themes in the builder, one per line, or on the Lists sheet afterwards.
Related Due Form edition
DF.035 The Working Notebook
In production
A numbered notebook for notes you may need again.
For ideas on paper before they reach the list
Request a tool or send feedback
Request a tool or report a problem
Tell us what you would like to add, change or fix in the Content Planner builder.